A place or situation of noisy uproar and confusion.
Ask just about anybody in my small town (or my small state for that matter) what their interpretation of the word "bedlam" is and the absolute last and final definition they'll give you is the actual meaning of the word.
For you see, the b-word has been the unofficial label of the annual football match between the University of Oklahoma (OU) and Oklahoma State University (OSU).
Actually, the media seems to bandy about the bed-word at any mention of any contest at anytime and anywhere whatsoever between the two rival 4-year funhouses. Note - (I'm not sure if that applies to Badminton matches between the two schools. Although "Bedlam Badminton" does have many possiblities for marketing madness due to the b-sound alliteration. Retailers, take note.)
There seem to be bedlam contests spewing forth from every outlet offering any sort of merchandise or service vaguely related to football.
Big Bedlam Sales!
Boisterous Bedlam Announcers!
Booming Bedlam Radio Ads!
Brawling, brutal, bold, barbarous, and bloodthirsty attempts to capitalize and exploit the once-a-year event.
Alas, even C's elementary school has gotten into the fracas. The notice she brought home in her backpack read,
OSU's season is in the toilet, so they're just playing for bragging rights and to spoil any bowl hopes that OU may have.
We'll be celebrating my lovely and talented wife's birthday all that weekend, so bedlam won't invade our abode at any point in time. Not every day my wife turns 29, er, 39...ah, 39+ again.